HYUNDAI | JUNG VON MATT
IONIQ
Nature in Charge
We took the all-electric Hyundai IONIQ 5 on a road trip around Iceland, to take in the breath-taking scenery and find out how the country's unique geography makes it one of the most sustainable places on Earth. The film launch was accompanied by a multi-channel social media campaign.
Fun fact: After I developed the concept and script, the client also wanted me to narrate the final film. So the voice you hear is mine.
Watch the film in 4K on YouTube
Concept
Storyboard
Script
Voiceover & Narration